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Apple vs the "Big Apple" Trademark Challenge - What will be the outcome?

Current forecast: NY's ™ Application 4 New "Big Apple" Logo Approved (59% chance)
Combining all predictions, the current most likely outcome is NY's ™ Application 4 New "Big Apple" Logo Approved with a probability of 59% (unchanged in last 1 day)

Apple challenges NYC's bid for new 'Big Apple' logo


The company says use of the symbol for New York's 'GreeNYC' initiative would diminish the value of its brand.

It's Apple Inc. versus the "Big Apple."

Apple filed a federal challenge to New York's trademark application for a new "Big Apple" logo, saying it's too similar to the stylized emblem found on iPhones, iPods and iMac computers.

http://www.latimes.com/technology/la-fi-apple4apr04,0,2056941.story

OTHER includes any other unforeseen outcomes or compromises


Settlement details: As reported by a major mainstream news source.

 
Forecast history, %
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Make your prediction!

Apple's Federal Challenge Upheld
11%
NY's ™ Application 4 New "Big Apple" Logo Approved
59%
OTHER
30%
Activity: H$9,503
Question suspends in 4 weeks

Suspend date: Wed 31st Dec 1:25pm PST (4 weeks to go)

Initial likelihoods: Apple's Federal Challenge Upheld: 30%, NY's ™ Application 4 New "Big Apple" Logo Approved: 30%, OTHER: 40%

Action history:

Created Thu 29th May 10:07pm PDT by fingers_of_fury
Clarified Tue 5th Aug 1:26am PDT by tomg[Admin]: the suspend date can be moved forward pending a decision from the court, rather than settle as OTHER at suspend date.

Suspend date: Wed 31st Dec 1:25pm PST (4 weeks to go)
more info...

 

Predictions (42)

42 predictions

1 day ago
kdahl predicted NY's ™ Application 4 New "Big Apple" Logo Approved (H$1 at 58%)
3 weeks ago
moqui predicted Apple's Federal Challenge Upheld (H$100 at 10%)
7 weeks ago
jlmeredith predicted NY's ™ Application 4 New "Big Apple" Logo Approved (H$100 at 60%)
7 weeks ago
bout3fitty predicted NY's ™ Application 4 New "Big Apple" Logo Approved (H$1,000 at 56%)
7 weeks ago
mrperfkt[Admin] predicted OTHER (H$1,000 at 30%)
more

Comments (3)

  1 chatarra
I actually like the new proposed logo for the Big Apple - So it has my vote.
Green one on right side.
http://www.podcasting.ie/images/logos/logo_apples.jpg
posted 26 weeks ago
Apple Corp suing to prevent NYC from using an apple logo to promote environmental awareness seems like a complete bonehead PR move from a company that usually is very PR savvy.
posted 26 weeks ago
  3 tomg[Admin]
Clarification: the suspend date can be moved forward pending a decision from the court, rather than settle as OTHER at suspend date.
posted 17 weeks ago

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